A to Z: Going Indie: Launch

 

Welcome to Blogging A to Z! My theme this year is Going Indie. I hope you enjoy it. Don't forget to check out the other participating blogs. 

People talk a lot about "launching" a book…and I've had mixed results. My first novel, I had all the hoopla, including an awesome and well-attended in-person event at a local book store.

Me, my daughter, and my dad in 2015 at the launch event for Going Through the Change. 

 

Other times, the book came out at an awkward moment and I could barely find time to acknowledge my own book release on social media, let alone do any events or promotion. 

That's part of what I've been excited about in Going Indie: I chose my launch dates. The first book has been ready since December, but I've held it's release date until the other two were ready, since I've heard from several people that quick release is a good strategy for romance. 

So, I've scheduled to release one a month for April, May, and June: 

 

 

That's given me a good amount of time to seek early reviews, engage in promotions, and do a little pre-release research by hand-selling the paper copies early at my in-person events. I'm hoping that all of that will lead to better reception and sales on release day and some follow through to the next book and the one after that. 

 

Will it work? I DON'T KNOW! But I'm excited to find out, and I didn't have to negotiate with anyone but me to choose this approach. 

 

So start the countdown! Launching on April 28! (for my birthday)